Why yes, we have another controversy sweeping through the internet. It’s all over my social media feeds and still going strong. Because this actually does affect me as an Indie Author with titles on Kindle Unlimited, I’m going to go ahead and comment on it.
Many of my dedicated readers are not writers and therefore do not have insider knowledge of how this all works. Sure, they hear snippets where they start to get outraged at how they perceive authors are treated on various platforms and, historically, things haven’t been great for us.
However…
For Kindle Unlimited in particular, I can tell you that I have made a decent percentage from having my titles on there. Enough of a percentage that it’s worth it to me to keep the titles on that platform – the current boycott against Amazon notwithstanding.
I imagine once the boycott is over, we will see an uptick in people reading on KU again. Or at least I sincerely hope we do.
The truth is, Authors have always had the short end of the stick in publishing. The BIG publishers in traditional publishing get the largest slice of the pie regardless of any advances they may hand out to their authors. It’s a business. You’re getting your name under their imprint, which they have worked hard to gatekeep in such a way that readers who frequent their titles trust that they are buying a quality product.
That’s part of the incentive for going Traditional. You get the stamp of authority that says your work is of the quality that these professionals hold. Notice I say PART of the incentive. The marketing budget they can offer is another one, and if we’re really honest, the rise of Indie Publishing has made it so that most people know they don’t actually need that imprint’s stamp of approval to put out a quality book.
Many Readers are catching onto this fact too.
This is where Kindle Unlimited comes in. Readers are able to access millions of books for a set price every month, so they are more willing to give an unknown Indie Author a chance. Yes, sometimes they find a stinker that didn’t take the time to research properly, didn’t hire an editor, and (these days) maybe even used AI to help ‘craft’ the story.
Brief Sidebar: Please don’t support AI created stories.
For all its faults and business practices that make people cringe, at the end of the day KU has become a space where Readers can take a chance on an independent author that they otherwise would not have. For a lot of us, that chance is all we need. Die-Hard fans are made in the KU publishing space.
Is the pricing fair to authors who publishers there?
I mean… let’s point again at literally every other publishing outlet on the planet and recognize that the authors are almost always on the short end of the stick. With KU, at least we’re getting paid regularly for people flipping through the book. Even if a Reader puts the book down because they don’t like it, the chance was taken and we get a little money for creating something.
Now we come to the argument of ‘going wide’ with publishing.
This is where the author puts their books out through many sites and not just Amazon. Places like Smashwords, Kobo, and Barnes & Noble are all viable outlets for selling books and have their doors open to Independent Authors. You absolutely can ‘go wide’ and have your books available on Amazon Kindle at the same time, you just can’t have them in the KU pool.
I have books that I published wide, and books that I published to Amazon KU. The bottom line is, I make more money focused on Amazon KU. Don’t ask me why. Don’t ask me how their algorithm works. Because I honestly don’t know. All I know is, KU works.
Which brings me to the current boycott.
I understand standing up for what you believe in. I’m an author. 90% of the stories we tell are all about struggling against the Giants of the world to demand the right to not only exist, but live happy and free.
So, you do you.
But please do it with your eyes open. If you’re doing it because you feel the authors aren’t being treated fairly, I’m afraid that’s just how the cookie crumbles in this business. Aside from buying the book directly from us, we’re always going to get the short end of the stick.
If you’re doing it for all the other business practices you disagree with, then hey, my proverbial hat is off to you. The lack of sales for a week is a small sacrifice I can make toward your cause as well, and I’m happy to make it.
I like to fight Giants too.
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